Une « Guerre » commerciale entre les 2 plus grands géants de l’informatique ?!
Connaissez-vous les origines d’Apple et de Microsoft ?
Avant d’être des « frères ennemis», Apple et Microsoft ont collaboré étroitement. A la fin des années 1970, Apple conçoit une machine révolutionnaire (l’Apple II, lancé en 1977), incluant une souris et des icônes à cliquer sur l’écran. Microsoft, se concentre sur la programmation de logiciels. L’entente est alors parfaite entre ces deux mondes.
Les choses s’enveniment à partir de 1981 quand la firme IBM décide de commercialiser ses premiers PC. Ceux-ci viennent concurrencer directement les machines d’Apple. Or il se trouve que Microsoft travaille avec IBM et Apple. Cette position de choix lui permet d’observer les innovations des deux concurrents. Secrètement, les équipes de Bill Gates élaborent le système d’exploitation Windows, en reprenant l’interface graphique du Mac. Chez Apple, cet emprunt est vécu comme une trahison. Des poursuites judiciaires seront alors engagées en 1988.
Microsoft a désormais un coup d’avance. Bill Gates a senti avant tout le monde que la maîtrise des systèmes d’exploitation PC et le développement de logiciels compatibles représentaient l’avenir de l’informatique au grand public.
En août 1997, les deux groupes rendent public un partenariat qui permet à Apple de se relancer. La firme de Bill Gates achète pour 150 millions de dollars d’actions Apple, soit 6,5% du capital. En échange, la firme de Cupertino abandonne les poursuites. Steve Jobs déclare même alors: «Nous devons cesser de croire qu’il faut que Microsoft perde pour qu’Apple gagne, déclare alors Steve Jobs. En ce qui me concerne, la compétition entre Apple et Microsoft est terminée.» En sauvant son ancien rival, Microsoft tente en fait de briser son image de «monopole à abattre». Gagnant sur tous les fronts, Microsoft semble indestructible. En 1999, elle enregistre une capitalisation boursière record de 620 milliards de dollars !
Au début des années 2000, Bill Gates est l’homme le plus riche du monde, avec 56 milliards de dollars de fortune personnelle. Les produits de sa société sont présents sur la quasi totalité des ordinateurs vendus dans le monde. Mais sa position de monopole ne la pousse guère à innover. Certains logiciels sont critiqués pour leur bugs et leur instabilité. Une autre menace plane : des procédures pour abus de position dominante sont lancées aux Etats-Unis et en Europe.
Sauvés par miracle, Steve Jobs et ses équipes travaillent dans le même temps sur des nouveautés qui «révolutionneront» l’électronique. Après avoir repensé les Mac en 1998, le baladeur iPod débarque en 2001, lié à la plateforme de téléchargement légal iTunes. En 2007, c’est du jamais-vu : le premier iPhone, avec son écran tactile et ses applis stupéfiantes, ouvre l’ère des smartphones. S’ensuit l’iPad en 2010, première tablette à rencontrer son public.
Plus que jamais, Apple incarne l’innovation et l’excellence numérique. A grand renfort de design et de science du marketing, Apple consolide son image de marque «cool et distinguée». Bien que la hache de guerre soit enterrée avec Microsoft, Steve Jobs utilise sciemment le monde du PC comme un faire-valoir. «Microsoft n’a pas de goût», se plaît à dire le patron d’Apple, très attaché à l’aspect esthétique de ses produits. Un axe marketing bien résumé par la campagne de spots «Get a Mac» diffusés à partir de 2007, où le PC est présenté comme la quintessence de la ringardise
La « guéguerre » entre les deux marques reste bon enfant. En plus, les deux patrons, Steve Jobs et Bill Gates, se vouent un respect mutuel. En 2007, ils accordent une longue interview conjointe organisée par le Wall Street Journal. Lentement mais sûrement, les rôles s’inversent entre les deux géants. Quinze ans après avoir évité la faillite, Apple engrange des bénéfices colossaux, tandis que Microsoft loupe le tournant du smartphone. Le business model imaginé par Bill Gates dans les années 1980 est dépassé. Le patron de Microsoft cède sa place à Steve Ballmer en 2008. Steve Jobs, lui, est emporté par la maladie en 2011.
N’hésitez pas à lire d’autres articles si ça vous intéresse ! en cas de question ou autre, cliquez sur le lien ci-dessous !
Nous utilisons les cookies afin d'améliorer votre expérience sur notre site Web ainsi que pour la publicité. Vous pouvez gérer vos préférences actuelles en cliquant sur le bouton "Réglage"
Lire notre politique de cookies
Lin Haoming asked himself that he had nothing to be afraid of, and besides, the God Transformation Stage in Jubao Pavilion existed, so he should also protect him.Although it didn t spread up, the water vapor followed it.
Now that the Qianqiu Gate is nearby, since there is still half a month left, he can really go and have a look, maybe he will find something.Lin Haoming also kept paying attention to that side.
Come and go. This situation made both of them frown slightly.Afterwards, Shen Yan s gesture of friendship was probably a sign he wanted to repair the relationship with Jubao Pavilion.
This really gave Lin Haoming a little more confidence.Fairy Wang, what do you think we should do, retreat or stay and wait for the opportunity Lin Haoming asked.
and went towards Lin Haoming who was chasing him. Seeing this scene, Lin Haoming was also shocked, and at this time, the body of the monk surnamed Bi had arrived in front of him, and then suddenly there was no sign of a flash of light, and accompanied by a loud noise, he exploded.I can guarantee you to be an elder. Ren Tiancong said lightly.
One of them was tall and tall. But the bald headed man with a fierce face, one is a boy with golden pupils who looks only about ten years old, it is Ang Tian and Bi Lin who Lin Haoming called out earlier.After Luo Xing received his power, he seemed to be like a normal person, he couldn t tell how much he had consumed.
Just when Lin Haoming was thinking, a childish but familiar voice suddenly sounded.Shen Yan directly shook her head and said. What about the heavy water that day Lin Haoming asked again.
Our plan now is to run for our own lives. Another Dzogchen monk said.The southernmost point of Wusha Continent. Close to the seashore, there is a place called Zimulin.
Damn it, how did they get in Could it be that this kid was able to enter the Big Dipper array strangely before the formation was broken by them A group of people looked at Ahead, very suspicious.Immediately, a group of people chased them out, but the earth sect, the dark red dragon 5 Apple Cider Vinegar Drinks That Burn Belly Fat Backed by Science touched the formation in the ancient tomb again, stopping the people behind.
Duan Li smiled triumphantly, and then put the Zhanfeng Sword aside.Hum
Lin Xuan s eyes sparkled, and he didn t fight against him at all.
Because he knew that it was the voice of the dark red dragon, and the other party should have woken up at this time.The 5 Convincing Reasons to Try the NutriSystem for Weight Loss two communicated quickly, and their bodies were like lightning, flying in the void.
At the back, seeing this scene with fiery red eyes, they became even more furious.Lin Xuan was very jealous. But he also knew that there was no rush for this matter.
I m afraid this is the background of the king s power, and Lin Xuan knew that what he saw must be the tip of the iceberg.Don t worry, don t worry, this kid will definitely not seek his own death.
Seeing that one sentence scared off all the elders of the Duan family, everyone around was shocked.The other kings, including Lin Xuan, were all shocked.
Hmph, I m afraid you can t do it yet. The ancestor of the Shen family also yelled angrily, and made the same move.Afterwards, he said in a deep voice, Seniors, please come in.
Where did the armor on your body come from Father gave it to you.The patriarch of the Duan family was completely insane.
snort Unlock Your Weight Loss Potential: Exploring the Power of Simplis ACV Gummies in 2025 Luo Shouzun snorted coldly Although I don t know why you betrayed, but you dare to betray the organization, then there is no way for you to survive in the sky and on earth.And Lin Xuan was also shaking a glass of wine, while tasting the wine, while thinking carefully, which of these people could become allies with the God of War Palace.
So for a while, all major forces set their targets on those cracks.Murong Qingcheng was 5 Delicious and Easy Apple Cider Vinegar Recipes for Beginners even more shocked, because this breath could only be felt by the ancestors of their Murong family.
With the avatar, so the strength greatly increased.There is no way out now, and only by fighting with one s back can one survive.
Seeing Lin Xuan s purple sky sword slashing towards him, the thirteenth son was also taken aback.Lin Xuan thought for a while, then nodded Okay. Brother Lin Xuan, it s great that you agreed It s gone Shen Jingqiu cheered happily.
This is the gorgeous dividing line p Not only that, but the leader of the Black Dragon Sect who is far away in the sky, even personally set off and flew towards this side like crazy.The Divine Alchemy Hall, like the Black Wind Hall, is also one of the eight halls of the Black Dragon Sect.
Because when entering the Taiyi Dynasty, Lin Xuan got a piece of news, that is, the entire Taiyi Dynasty is currently selecting strong people to join the palace.This little junior s approach is quite special. At this moment, a deserted voice sounded, and then the void 7 Ways Radiant Keto ACV Gummies Can Help You Get Beach Ready This Summer fluctuated, and a blue figure appeared in the hall Inside.
Afterwards, it collided with the Da Neng behind, making a shocking sound.However, some people shook their heads and snorted coldly.
However, whether to choose the heaven level exercises or precious metals Lin Xuan hesitated for a moment.However, when he saw that the dark red dragon could transform into a human form, Lin Xuan s worries completely disappeared.
However, the man in black above gave a cold shout, clapped his palms, and the big hand appeared out of thin air.Because under the divine pupil of heaven, their blood is like dragons, like wolf smoke.
The other princes were silent on the sidelines. They didn t take part in it.Two, if these people want to do something again, they can find out immediately.
You know, even the elites can resist this thunderbolt It was also very difficult, and the Golden Lion King shattered a piece when he raised his hand.He wanted to extinguish it like crazy, but he couldn t do it at all.
When the stone is cut out later, you will cry. You just wait to bark like a dog Let s go.A moment ago, Fang s sky seemed to have lost its brilliance, leaving only this black sword.
Two kinds of demon souls clashed in the sky, and 5 Reasons Why Kelly Clarkson Keto Gummies Might Be a Scam Watch Now the terrifying energy fluctuated, causing one space to be destroyed.But its difficulty can be imagined. These monsters outside are already so terrifying, who knows if there are even more terrifying existences here I think it s better for us to join hands.
Because Lin Xuan has become a favorite now, Wanlei Holy Land, Five Elements Gate, Ouyang Family, Huangfu Family and other top forces have all extended olive branches to him.At this moment, a cold voice came from the black spirit boat.
Seeing this Sculpt Your Summer Silhouette: 10 Ways to Refine Your Lower Body scene, Liu Fei frowned. Because he discovered that the other party was able to contend against him with a pair of fists.He said with a smile Why don t you let this little baby join my sect.
Now, only Long Taoist and Nether King are left. Nether King s face was gloomy, I ll go, we all ran 10 Nutrient-Packed Foods to Include in Your Weight Loss Food Chart away, the two of us.Although the problem has not been discovered yet, the performance of these people should be true.
Other than that, apart from the power of space, I can t think of anything else.
I didn t expect to say this at this moment. It can be seen that the situation of the Demon Sect is really bad today.Looking at her daughter who was still in tears, the Satisfy Your Sweet Tooth Without the Guilt: Keto Sugar-Free Gummies for a Delicious Change woman immediately 10 Trusted Weight Loss for Premenopausal Women Benefits shouted in panic Ning er, hurry up Seeing her mother s reaction like this, Princess Changning immediately comforted her Mother, don t get excited, it s okay, it s okay Hearing her daughter s comfort, the woman realized that there were many people gathered around.
So like last time, Ye Lingzi and Grandma Qianmian appeared together, which is already very rare.burns quickly. Such a strange flame reminded Lin Haoming of the strange flame he encountered in the Tianmo Pavilion, although the appearance was different.
After being on top of the golden ball, the golden ball immediately shattered like an egg.There are not many purple black flames. In the following time, Lin Haoming and 7 Expert-Approved Easy Healthy Food Recipes to Lose Weight & Enjoy! Wang Zhihan searched for most of the palaces, and only six of them existed, but they did not find any seven colored beads, but the immortal beads got twenty.
Does Junior Sister Yuan have an advanced Nascent Soul Lin Haoming asked.Just a moment later, the sea of flowers in front of me suddenly trembled, and the petals fell down, and then fluttered Fueling Up: 5 Top Calorie Calculators for Healthy Weight Gain with the wind, forming a whirlwind of petals of various colors.
Some people even felt that if Lin Haoming hadn t fought three times in a row In the field, and some methods have been shown to Zhao Keming, it is really hard to say who will 3 Simple Ingredients for an Overnight Detox and Weight Loss win and who will lose.I saw a burst of green glow sprayed out from the mouth of the cherry blossoms towards the mirror, followed by a flash of glow on the surface of the mirror, and a pillar of seven colored Unlock Your Potential: How ACV Gummies from Shark Tank Are Transforming Weight Loss light shot out, heading directly towards the demon.
Most of these people are local monks from Wusha Continent, and a few are disciples brought by other monks who entered the Immortal Burial Realm.Elder Xiao used to be my grandfather s senior brother.
Fastest update Lin Haoming 5 Key Benefits of Apple Cider Vinegar: Discover a Healthy Boost retreated this time, and another six years passed in a flash.In addition, based on the central stone platform, there is a treasure chest surrounded by crystal pillars at each of the three corners, and These treasure chests are all gold chests.
The chief of the Meng clan entertained Lin for several days, and Lin gave this magic weapon as a gift.When Qiu Yulan heard this, she frowned slightly. She didn t even bother to say If this 5 Delicious Apple Cider Vinegar Drinks for Better Digestion girl wants to help others, it s not enough for you people He said gloomyly.
However, although he was looking forward to it, he was also extremely cautious.After a cold snort, he suddenly opened his hand, Unlock Your Calm: The Keto-Friendly Path to Stress Relief and a suction force suddenly appeared in his hand.
Lin Haoming killed him. To be continued. The fastest update When Lin Haoming saw this situation again, he also knew that he had to kill the toads, so before the toads were killed, the cold flame beads had already sprayed out, and a white cold flame directly Sweeping towards the front, suddenly those with the lowest cultivation base, only the toads of the Jindan stage and some toads of the early Yuanying stage that were closer to each other, were directly Unlock Your Fall Weight Loss: 3 Delicious Cortisol-Balancing Cocktails for 2025 frozen into ice sculptures.
Amitabha, the poor monk Falun Temple is generally practiced, may I ask which sect of fellow Taoists At this moment, suddenly accompanied by a Buddha s chant, a seemingly ordinary monk.After the two bronze figures appeared, they immediately stood in front of Zhao Keming, one in Fuel Your Weight Loss Journey: 7 Delicious & Prep-Friendly Salad Recipes front and the other in the back, and even put on a posture to face the green dragon.
Point your fingers continuously, and then under the shining light of the silver sand, it turned into chains and entangled directly towards the blood Boost Your Summer Shape: The Surprisingly Effective Benefits of Apple Cider Vinegar Foot Soaks corpse.The Crescent Moon Tissuo owned by the Lord of the New Moon Valley is the most unusual one, because it has turned into hundreds of pieces, and only saw the silver moon blade slashing on the ripples from time to time.
You know, among the sects, this kind of disciples belonging to the subordinate families of the sect enter the sect.