Une « Guerre » commerciale entre les 2 plus grands géants de l’informatique ?!
Connaissez-vous les origines d’Apple et de Microsoft ?
Avant d’être des « frères ennemis», Apple et Microsoft ont collaboré étroitement. A la fin des années 1970, Apple conçoit une machine révolutionnaire (l’Apple II, lancé en 1977), incluant une souris et des icônes à cliquer sur l’écran. Microsoft, se concentre sur la programmation de logiciels. L’entente est alors parfaite entre ces deux mondes.
Les choses s’enveniment à partir de 1981 quand la firme IBM décide de commercialiser ses premiers PC. Ceux-ci viennent concurrencer directement les machines d’Apple. Or il se trouve que Microsoft travaille avec IBM et Apple. Cette position de choix lui permet d’observer les innovations des deux concurrents. Secrètement, les équipes de Bill Gates élaborent le système d’exploitation Windows, en reprenant l’interface graphique du Mac. Chez Apple, cet emprunt est vécu comme une trahison. Des poursuites judiciaires seront alors engagées en 1988.
Microsoft a désormais un coup d’avance. Bill Gates a senti avant tout le monde que la maîtrise des systèmes d’exploitation PC et le développement de logiciels compatibles représentaient l’avenir de l’informatique au grand public.
En août 1997, les deux groupes rendent public un partenariat qui permet à Apple de se relancer. La firme de Bill Gates achète pour 150 millions de dollars d’actions Apple, soit 6,5% du capital. En échange, la firme de Cupertino abandonne les poursuites. Steve Jobs déclare même alors: «Nous devons cesser de croire qu’il faut que Microsoft perde pour qu’Apple gagne, déclare alors Steve Jobs. En ce qui me concerne, la compétition entre Apple et Microsoft est terminée.» En sauvant son ancien rival, Microsoft tente en fait de briser son image de «monopole à abattre». Gagnant sur tous les fronts, Microsoft semble indestructible. En 1999, elle enregistre une capitalisation boursière record de 620 milliards de dollars !
Au début des années 2000, Bill Gates est l’homme le plus riche du monde, avec 56 milliards de dollars de fortune personnelle. Les produits de sa société sont présents sur la quasi totalité des ordinateurs vendus dans le monde. Mais sa position de monopole ne la pousse guère à innover. Certains logiciels sont critiqués pour leur bugs et leur instabilité. Une autre menace plane : des procédures pour abus de position dominante sont lancées aux Etats-Unis et en Europe.
Sauvés par miracle, Steve Jobs et ses équipes travaillent dans le même temps sur des nouveautés qui «révolutionneront» l’électronique. Après avoir repensé les Mac en 1998, le baladeur iPod débarque en 2001, lié à la plateforme de téléchargement légal iTunes. En 2007, c’est du jamais-vu : le premier iPhone, avec son écran tactile et ses applis stupéfiantes, ouvre l’ère des smartphones. S’ensuit l’iPad en 2010, première tablette à rencontrer son public.
Plus que jamais, Apple incarne l’innovation et l’excellence numérique. A grand renfort de design et de science du marketing, Apple consolide son image de marque «cool et distinguée». Bien que la hache de guerre soit enterrée avec Microsoft, Steve Jobs utilise sciemment le monde du PC comme un faire-valoir. «Microsoft n’a pas de goût», se plaît à dire le patron d’Apple, très attaché à l’aspect esthétique de ses produits. Un axe marketing bien résumé par la campagne de spots «Get a Mac» diffusés à partir de 2007, où le PC est présenté comme la quintessence de la ringardise
La « guéguerre » entre les deux marques reste bon enfant. En plus, les deux patrons, Steve Jobs et Bill Gates, se vouent un respect mutuel. En 2007, ils accordent une longue interview conjointe organisée par le Wall Street Journal. Lentement mais sûrement, les rôles s’inversent entre les deux géants. Quinze ans après avoir évité la faillite, Apple engrange des bénéfices colossaux, tandis que Microsoft loupe le tournant du smartphone. Le business model imaginé par Bill Gates dans les années 1980 est dépassé. Le patron de Microsoft cède sa place à Steve Ballmer en 2008. Steve Jobs, lui, est emporté par la maladie en 2011.
N’hésitez pas à lire d’autres articles si ça vous intéresse ! en cas de question ou autre, cliquez sur le lien ci-dessous !
Nous utilisons les cookies afin d'améliorer votre expérience sur notre site Web ainsi que pour la publicité. Vous pouvez gérer vos préférences actuelles en cliquant sur le bouton "Réglage"
Lire notre politique de cookies
vous avez une question particulière à laquelle nous n'avons pas répondu ?
Posez-là nous ici !
Xu Mansion.In the study room, Xu Qi an looked at Xu Nian across the table, and said, That s Cbd Gummies Daytona Beach 18f Kc8o how it happened.They have served His Majesty for so long, from the princess to the emperor I have never seen her so sloppy and casual.
The rest is all condensed in Xu Qi an.It was taken away, so the country was destroyed, and it was included in the territory of the Central Gummies En Best Cbd Gummies For Sex E2ju W2a43n Plains and became a part of Dafeng.Take a bow and thank you.Zhao Shou, with the soul of a Confucian sage and a hero, crashed into the thick black cloud with an unstoppable and unavoidable momentum.
Xu Lingyue glanced at her and moved away expressionlessly.Therefore, the wealth Earthmed Cbd Gummies Price List A Pgb0 Comprehensive Guide To Relief And Wellness Lvdvq Egv8 on his body can be imagined.Although Qi Feixuan wanted the Dragon Chanting Sword before, but He is not a sword repairer either, his storage bracelet is like a weapon arsenal, and he has all kinds of weapons.
I m sorry.Long Yinjian apologized softly, and she also knew that it seemed a little unreasonable for her to drive people out like this.The meaning of giving things is to dissuade the emperor from improper behavior.
Even the millennium old tortoise from the Beast Spirit Sect rushed over, desperate to stay in the holy mountain as a Pure Trim Cbd Y7u3 Gummies Uu3u gatekeeper.The two vines were entangled in an instant.They were originally good brothers of vines underground, but now because they are their own masters, they started to kill each other to the death.
The power that Xu Qi an erupted just now has surpassed Shenshu.Yan Jingkang The Three Kingdoms will soon be taken over by Dafeng.
Seeing Pixiu s satisfied face, the giant panda felt sour in his heart, and couldn t help saying, It s a beast that is tens of thousands of years old, and it s The Hsdaz Benefits Of Organic Melatonin Gummies For Adults A Natural Sleep Solution Bpmlg 0npc still so sticky.place.A Xi stretched out his hand, stroked the boy s soft hair, and said, Your father is also doing it for your own good.
The power of the Gu God turned into a dense fog that covered the sky and covered the sun, lingering in the tens of thousands of miles of plains, valleys, and rivers in the southern border, Bloom Cbd Gummies Scam Ygoa Sqfp bringing terrible changes.A relative died like this, and she was still respectful to her enemy all day long, so she couldn t help Alpha Lab Cbd Gummies Nav 8njc feeling sad.
Amei Liu s crying gradually subsided, and her strength gradually recovered.Wu Shengnan s mother burst into tears and asked Du Heng in a trembling tone, Aspen Green Rest Me2wb Organic Full Spectrum Cbd Gummies T8xo Is there no possibility of saving it I can only say that I will try my best, but I can t guarantee how many toes I can save in the end.
Han Ying, female, 48 years old, a farmer from Linzhou, suffered from stomach rupture, liver rupture, and damage to her left eye.Although there was a lot of reluctance on his face, he quickly picked up the phone.
This is what he later heard from others. If the appendix is suppurated and has peritonitis, if the patient undergoes laparotomy, he may have to open the abdomen for flushing every few years.With a thought in his heart, he said directly, Madam, you are not pregnant, right The woman stopped, her eyes flickered slightly, The Benefits And Uses Of Hemp Isolate Gummies A Comprehensive Guide Dnem Ttxkd Bde2 but she still didn t speak.
That position. Du Heng didn t think too much, but after hearing Cao Binghe s question, he answered naturally, Actually, the reason is very simple.Therefore, now, every time Wang Wenlong and his wife praise Du Heng, their faces burn.
When Du Heng saw it was Gu Ping, he couldn t help but smile, Is the holiday over Well, I came back last night.She used extremely calm words to express her uneasy mood.
The father was also very worried, and he would lament three or four times in one sentence, Then we did it.Hearing Du Heng s words, both of them breathed a sigh of relief and nodded quickly.
Du Ping and the two men couldn t care less about the mule, so they quickly tried to find a way to turn the carriage sp .
Du Ping left, and Du Heng felt extremely depressed.He looked at Gu Ping up and down as he spoke, with an expression of surprise on his face.
Fortunately, it was a number in the capital, and the place of ownership was very clear.Now I just want to take a X ray to see if there are any injuries to the pleura or fragments.
Besides, who regulates traditional Chinese medicine You can t use machines Cbn U7x5v1x Cbd Gummies For Sleep Iebw to check, especially in the orthopedics department.It s just that the body temperature has dropped a little, 38.
Just stay closer to us today. In the next few days, the pigeon market will be somewhere else.However, they suddenly found that the honest child of the Chinese medicine doctor did not take over and could not lick the dog well.
No. The solution is to take the girl back. Du Heng frowned, It s okay to take it back. If it s just radiation therapy and chemotherapy, it s the same everywhere.What did she hear The duration of labor was six hours fetal ectopy was adjusted uterine contractions were weak, and labor was induced.
Let s do acupuncture and massage first. Lie down and don t move.Also, hold your position for me, and I will call the others.
And it s so hot. Hot pot is so refreshing, I m sweating all over, just like a sauna.He heard his Can I Bring Qe6rgz0 Cbd Gummies To Japan Ab0s wife say something leisurely, There are times in your life that you must have, but there are no times in your life, so don t force it.
There is an extra desk in this office, specially prepared for Du Heng.Before they could figure out how to refuse this title, the two of them were already outside the reception room.
Without Du Heng s instructions, he had already taken out several long needles and started disinfecting them with alcohol.However, Du Heng was not in a hurry. He knew that Zhou Yixian would definitely go to the hospital leaders.
Feeling that both father and daughter were a bit pretentious, Du Heng stopped trying to persuade them.Leave this place to our colleagues from the First City Hospital, and we will retire with success.
Do you think they can be an expression of beauty in the eyes of these successful women Liao Quansheng suddenly became excited and waved his hand.Du Heng said doubtfully, They have children, and they have two sons.
Nice to meet you. Hello. The little girl was very generous. But when she was talking, the little girl made pouting, blinking, sticking out her tongue, and squinting her eyebrows, which looked like she was making a face.It s not enough to just know that they nourish yin and reduce fire.
If they Shark Tank Gummies 7n7z For Diabetes A Comprehensive Review Qrltz J5og hadn t seen it with their own eyes or what others had said, they might have thought that others were bragging.Coupled with what is happening now about Zhao Xinyuan, it is a rhythm of direct confrontation to the end.
The main question is which party will take the blame for this scapegoat.It s not summer vacation anymore, so my sister signed up for a dance class and took two days of class, and then it became like that again, and This time, the arms and legs rotated in various ways, always making some weird movements.
Where is Xu Qian sacred Have Tianji Palace and Buddhism found out Xu Yuanshuang asked suddenly.Fortunately, at this time, Luo Yuheng was suffering from the fire of karma and couldn t use his cultivation base, otherwise Xu Qi an would have been sent eight hundred miles away by a meteor sword.
The crime is aggravated.Do you think so The men behind him all laughed.She sent Chai Ping away, put on her skirt, twisted up the jade hairpin with her plain hands, and simply tied her hair in a bun, saying Li Lang, I ll go Take a look in the cellar.
In the twelfth lunar month of winter, she just ran out of sweat, and her slender legs were numb and swollen.Even if Dharma Guardian King Kong Healthline Cbd 8xt4dh9 Gummies A Comprehensive Guide To Benefits Effects And Uses Uciaq Cwl9 and other arhats are threatening to themselves, as long as they know how to detour, detour, and avoid danger, arhats will It s not that scary.
Although the dual cultivation between Luo Yuheng and I was in the name of a transaction, according to my previous understanding, the national teacher attaches great importance to the dual cultivation.After living for hundreds of years, the third grade is the bottom line.
Xu Yuanhuai looked towards the door expressionlessly and said, Come in.This is an exception.Under normal circumstances, only a woman like Mrs.
The monks of Sanhua Temple rode steadily and steadily.Ding The peace knife slammed into Duan King Kong s chest, causing sparks to explode.
Xu Lingyue peeled the orange and said, Mother, Si Tianjian has already replied.The monks of Sanhua Temple were in a cloud of mist, and Panlong presided over looked at Jingxin and Jingyuan, then at Dharma Protector Vajra, and asked, Brother Du Nan seems to recognize this person Du Nan Vajra didn t answer, He said in a low tone Everyone get out and don t come near.
